{"product_id":"the-business-of-medical-practice-transformational-health-2-0-skills-for-doctors","title":"The Business of Medical Practice: Transformational Health 2.0 Skills for Doctors","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e The Business of Medical Practice: Transformational Health 2.0 Skills for Doctors (Hardcover, 751 pages) – Springer Publishing Company, 2010. Language: English.\u003c\/p\u003e\n Praise for the previous edition:\u003cp\u003eThis comprehensive multi-authored text contains over 450 pages of highly specific and well-documented information that will be interest to physicians in private practice, academics, and in medical management. . . [Chapters are] readable, concise yet complete, and well developed. I could have used a book like this in the past, I will certainly refer to it frequently now.\" 4 stars\u003c\/p\u003eCarol EH Scott-Conner, MD, PhD, MBAAmerican College of Physician Executives \u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDoes Health 2.0 enhance or detract from traditional medical care delivery, and can private practice business models survive? \u003c\/li\u003e\n\u003cli\u003eHow does transparent business information and reimbursement data impact the modern competitive healthcare scene? \u003c\/li\u003e\n\u003cli\u003eHow are medical practices, clinics, and physicians evolving as a result of rapid health- and non-health-related technology change? \u003c\/li\u003e\n\u003cli\u003eDoes transparent quality information affect the private practice ecosystem? \u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eAnswering these questions and more, this newly updated and revised edition is an essential tool for doctors, nurses, and healthcare administrators; management and business consultants; accountants; and medical, dental, business, and healthcare administration graduate and doctoral students.\u003c\/p\u003e\n\u003cp\u003eWritten in plain language using nontechnical jargon, the text presents a progressive discussion of management and operation strategies. It incorporates prose, news reports, and regulatory and academic perspectives with Health 2.0 examples, and blog and internet links, as well as charts, tables, diagrams, and Web site references, resulting in an all-encompassing resource. It integrates various medical practice business disciplines-from finance and economics to marketing to the strategic management sciences-to improve patient outcomes and achieve best practices in the healthcare administration field.\u003c\/p\u003e\n\u003cp\u003eWith contributions by a world-class team of expert authors, the third edition covers brand-new information, including:\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe impact of Web 2.0 technologies on the healthcare industry \u003c\/li\u003e\n\u003cli\u003eInternal office controls for preventing fraud and abuse \u003c\/li\u003e\n\u003cli\u003ePhysician compensation with pay-for-performance trend analysis \u003c\/li\u003e\n\u003cli\u003eHealthcare marketing, advertising, CRM, and public relations \u003c\/li\u003e\n\u003cli\u003eeMRs, mobile IT systems, medical devices, and cloud computing \u003cp\u003eand much more!\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e  \n\n                                         Editorial Reviews                   From the Back Cover   \"Praise for the previous edition: \u003cp\u003e\"\"\"This comprehensive multi-authored text contains over 450 pages of highly specific and well-documented information that will be interest to physicians in private practice, academics, and in medical management. . . [Chapters are] readable, concise yet complete, and well developed. I could have used a book like this in the past, I will certainly refer to it frequently now.\"\" \"4 stars Carol EH Scott-Conner, MD, PhD, MBA\u003cbr\u003eAmerican College of Physician Executives \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDoes Health 2.0 enhance or detract from traditional medical care delivery, and can private practice business models survive? \u003c\/li\u003e\n\u003cli\u003eHow does transparent business information and reimbursement data impact the modern competitive healthcare scene? \u003c\/li\u003e\n\u003cli\u003eHow are medical practices, clinics, and physicians evolving as a result of rapid health- and non-health-related technology change? \u003c\/li\u003e\n\u003cli\u003eDoes transparent quality information affect the private practice ecosystem? \u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eAnswering these questions and more, this newly updated and revised edition is an essential tool for doctors, nurses, and healthcare administrators; management and business consultants; accountants; and medical, dental, business, and healthcare administration graduate and doctoral students. \u003c\/p\u003e\n\u003cp\u003eWritten in plain language using nontechnical jargon, the text presents a progressive discussion of management and operation strategies. It incorporates prose, news reports, and regulatory and academic perspectives with Health 2.0 examples, and blog and internet links, as well as charts, tables, diagrams, and Web site references, resulting in an all-encompassing resource. It integrates various medical practice business disciplines-from finance and economics to marketing to the strategic management sciences-to improve patient outcomes and achieve best practices in the healthcare administration field. \u003c\/p\u003e\n\u003cp\u003eWith contributions by a world-class team of expert authors, the third edition covers brand-new information, including: \u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe impact of Web 2.0 technologies on the healthcare industry \u003c\/li\u003e\n\u003cli\u003eInternal office controls for preventing fraud and abuse \u003c\/li\u003e\n\u003cli\u003ePhysician compensation with pay-for-performance trend analysis \u003c\/li\u003e\n\u003cli\u003eHealthcare marketing, advertising, CRM, and public relations \u003c\/li\u003e\n\u003cli\u003eeMRs, mobile IT systems, medical devices, and cloud computing \u003cp\u003e\"and much more!\" \"\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e           About the Author   \u003cp\u003eDr. David Edward Marcinko, MBA, CFP, CMP, is a health care economist, lexicographer, and board certified surgical fellow at Temple University.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cp\u003eHope Rachel Hetico; RN, MHA, CMP™ has authored and edited a dozen major textbooks and is a nationally known expert in managed care, reimbursement, case management, health insurance, quality and utilization review, and Joint Commission regulations. Previously, she was national corporate Director for Medical Quality Improvement at Apria Healthcare.\u003c\/p\u003e                                           ","brand":"David E. Marcinko, Hope Rachel Hetico","offers":[{"title":"Default Title","offer_id":46071262609642,"sku":"9780826105752","price":131.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/5301\/6298\/files\/71KsaAXnRNL._SL1500.jpg?v=1781291633","url":"https:\/\/textbookme.store\/products\/the-business-of-medical-practice-transformational-health-2-0-skills-for-doctors","provider":"TextbookMe","version":"1.0","type":"link"}