{"product_id":"growup-take-your-startup-to-the-next-level","title":"GrowUp: Take Your Startup to the Next Level","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e GrowUp: Take Your Startup to the Next Level (Kindle, 231 pages) – Berry Powell Press, 2024. Language: English.\u003c\/p\u003e\n WINNER: Goody Business Book Awards - ENTREPRENEUR: SMALL BUSINESSFINALIST: Goody Business Book Awards - ENTREPRENEUR: STARTUPSNot everyone is cut out to be an entrepreneur--but you are.Not everyone starts a company from scratch--but you have.Not everyone's startup is successful--but yours started out great.It felt as if you had startup superpowers at the beginning, didn't it? But now something has changed. What worked for you then isn't working now. Unfortunately, this is very common given that over ninety percent of startups fail. According to Michelle Denogean, MBA and award-winning marketer, here's why: “What made you great at starting will not make you great at growing.”Michelle reveals her GrowUp Method, a counter-intuitive system, that has equipped scores of founders to transform their struggling startups into growing and sustainable companies.In GrowUp: Take Your Startup to the Next Level, you will discover:\u003cul\u003e\n\u003cli\u003eYour startup Superpower (your strengths that propelled your initial success)\u003c\/li\u003e\n\u003cli\u003eThe four core competencies needed to G-R-O-W\u003c\/li\u003e\n\u003cli\u003eThe best way to Gain Conviction about your product\u003c\/li\u003e\n\u003cli\u003eWhat it takes to Ramp Up your company\u003c\/li\u003e\n\u003cli\u003eThe importance of Owning Your Reputation\u003c\/li\u003e\n\u003cli\u003eHow to Win Customers and increase sales\u003c\/li\u003e\n\u003c\/ul\u003eBut there's more to turning around your startup than maximizing your strengths. What do the ten percent of successful founders understand that you need to know? Every founder has leadership blind spots\u003cul\u003e\n\u003cli\u003eAre you overlooking the essential reason your company might fail?\u003c\/li\u003e\n\u003cli\u003eAre you resisting the specific changes required for growth?\u003c\/li\u003e\n\u003cli\u003eDo you know how and when to pivot for growth?\u003c\/li\u003e\n\u003c\/ul\u003eDiscover the practical techniques to manage and overcome the fear of failure so that you can lead your company to success.“If you are looking to take your startup to the next level and aren’t sure how, I highly suggest reading GrowUp immediately.” – Jim Stengel, CEO, Author, Former Global Marketing Officer, Proctor and GambleMichelle Denogean earned her MBA at Pepperdine University and served as the Chief Marketing Officer for multiple successful startups. In 2023, Michelle received the coveted Icon Award for Top Marketer of the Year.  ","brand":"Michelle Denogean","offers":[{"title":"Default Title","offer_id":46069724971242,"sku":"9781957321189","price":15.84,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/5301\/6298\/files\/61mI1EZ1tXL._SY522.jpg?v=1781220256","url":"https:\/\/textbookme.store\/products\/growup-take-your-startup-to-the-next-level","provider":"TextbookMe","version":"1.0","type":"link"}