{"product_id":"evolutionary-innovation-the-business-of-biotechnology","title":"Evolutionary Innovation: The Business of Biotechnology","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e Evolutionary Innovation: The Business of Biotechnology (Kindle, 334 pages) – Oxford University Press, 1996. Language: English.\u003c\/p\u003e\n This is a study of the commercial development of biotechnology which compares the initiatives, activities and organization of two firms--Genetech in the United States and Kabi in Sweden--as they brought knowledge to the market in the form of insulin and the human growth hormone. Writing from a broad evolutionary perspective, Maureen McKelvey's important study of one of the most modern science-based technologies will be of interest to all concerned with understanding the processes of innovation.  ","brand":"Maureen D. McKelvey","offers":[{"title":"Default Title","offer_id":46071009247466,"sku":"9780198289968","price":244.89,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/5301\/6298\/files\/81a_Ud_y3QL._SY522.jpg?v=1781278520","url":"https:\/\/textbookme.store\/products\/evolutionary-innovation-the-business-of-biotechnology","provider":"TextbookMe","version":"1.0","type":"link"}