{"product_id":"devalued-and-distrusted-can-the-pharmaceutical-industry-restore-its-broken-image","title":"Devalued and Distrusted: Can the Pharmaceutical Industry Restore its Broken Image?","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e Devalued and Distrusted: Can the Pharmaceutical Industry Restore its Broken Image? (Paperback, 136 pages) – Wiley, 2013. Language: English.\u003c\/p\u003e\n \u003cp\u003eAn expert's view on solving the challenges confronting today's pharmaceutical industry\u003c\/p\u003e\u003cp\u003eAuthor John LaMattina, a thirty-year veteran of the pharmaceutical industry and former president of Pfizer's Global R\u0026amp;D Division, is internationally recognized as an expert on the pharmaceutical industry. His first book, Drug Truths: Dispelling the Myths About Pharma R\u0026amp;D, was critically acclaimed for clearing up misconceptions about the pharmaceutical industry and providing an honest account of the contributions of pharmaceutical research and development to human health and well-being.\u003c\/p\u003e\u003cp\u003eAs he toured the country discussing Drug Truths, Dr. LaMattina regularly came across people who were filled with anger, accusing the pharmaceutical industry of making up diseases, hiding dangerous side effects, and more. This book was written in response to that experience, critically examining public perceptions and industry realities.\u003c\/p\u003e\u003cp\u003eStarting with \"4 Secrets that Drug Companies Don't Want You to Know,\" Devalued and Distrusted provides a fact-based account of how the pharmaceutical industry works and the challenges it faces. It addresses such critical issues as:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy pharmaceutical R\u0026amp;D productivity has declined\u003c\/li\u003e\n\u003cli\u003eWhere pharmaceutical companies need to invest their resources\u003c\/li\u003e\n\u003cli\u003eWhat can be done to solve core health challenges, including cancer, diabetes, and neurodegenerative diseases\u003c\/li\u003e\n\u003cli\u003eHow the pharmaceutical industry can regain public trust and resuscitate its image\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eOur understanding of human health and disease grows daily; however, converting science into medicine is increasingly challenging. Reading Devalued and Distrusted, you'll not only gain a greater appreciation of those challenges, but also the role that the pharmaceutical industry currently plays and can play in solving those challenges.   Get to know the author: Read an interview with John LaMattina or watch a video on ChemistryViews!    \u003c\/p\u003e  \n        From the Inside Flap   \u003cp\u003eAn expert's view on solving the challenges confronting today's pharmaceutical industry\u003c\/p\u003e\u003cp\u003eAuthor John LaMattina, a thirty-year veteran of the pharmaceutical industry and former president of Pfizer's Global R\u0026amp;D Division, is internationally recognized as an expert on the pharmaceutical industry. His first book, Drug Truths: Dispelling the Myths About Pharma R\u0026amp;D,  was critically acclaimed for clearing up misconceptions about the pharmaceutical industry and providing an honest account of the contributions of pharmaceutical research and development to human health and well-being.\u003c\/p\u003e\u003cp\u003eAs he toured the country discussing Drug Truths,  Dr. LaMattina regularly came across people who were filled with anger, accusing the pharmaceutical industry of making up diseases, hiding dangerous side effects, and more. This book was written in response to that experience, critically examining public perceptions and industry realities.\u003c\/p\u003e\u003cp\u003eStarting with 4 Secrets that Drug Companies Don't Want You to Know, Devalued and Distrusted provides a fact-based account of how the pharmaceutical industry works and the challenges it faces. It addresses such critical issues as: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy pharmaceutical R\u0026amp;D productivity has declined\u003c\/li\u003e\n\u003cli\u003eWhere pharmaceutical companies need to invest their resources\u003c\/li\u003e\n\u003cli\u003eWhat can be done to solve core health challenges, including cancer, diabetes, and neurodegenerative diseases\u003c\/li\u003e\n\u003cli\u003eHow the pharmaceutical industry can regain public trust and resuscitate its image\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eOur understanding of human health and disease grows daily; however, converting science into medicine is increasingly challenging. Reading Devalued and Distrusted,  you'll not only gain a greater appreciation of those challenges, but also the role that the pharmaceutical industry currently plays and can play in solving those challenges.\u003c\/p\u003e           From the Back Cover   \u003cp\u003eAn expert's view on solving the challenges confronting today's pharmaceutical industry\u003c\/p\u003e\u003cp\u003eAuthor John LaMattina, a thirty-year veteran of the pharmaceutical industry and former president of Pfizer's Global R\u0026amp;D Division, is internationally recognized as an expert on the pharmaceutical industry. His first book, Drug Truths: Dispelling the Myths About Pharma R\u0026amp;D, was critically acclaimed for clearing up misconceptions about the pharmaceutical industry and providing an honest account of the contributions of pharmaceutical research and development to human health and well-being.\u003c\/p\u003e\u003cp\u003eAs he toured the country discussing Drug Truths, Dr. LaMattina regularly came across people who were filled with anger, accusing the pharmaceutical industry of making up diseases, hiding dangerous side effects, and more. This book was written in response to that experience, critically examining public perceptions and industry realities.\u003c\/p\u003e\u003cp\u003eStarting with \"4 Secrets that Drug Companies Don't Want You to Know,\" Devalued and Distrusted provides a fact-based account of how the pharmaceutical industry works and the challenges it faces. It addresses such critical issues as:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhy pharmaceutical R\u0026amp;D productivity has declined\u003c\/li\u003e\n\u003cli\u003eWhere pharmaceutical companies need to invest their resources\u003c\/li\u003e\n\u003cli\u003eWhat can be done to solve core health challenges, including cancer, diabetes, and neurodegenerative diseases\u003c\/li\u003e\n\u003cli\u003eHow the pharmaceutical industry can regain public trust and resuscitate its image\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eOur understanding of human health and disease grows daily; however, converting science into medicine is increasingly challenging. Reading Devalued and Distrusted, you'll not only gain a greater appreciation of those challenges, but also the role that the pharmaceutical industry currently plays and can play in solving those challenges.\u003c\/p\u003e           About the Author   \u003cp\u003eJOHN L. LaMATTINA, PHD, retired as president of Pfizer's Global Research and Development in 2007, where he managed more than 13,000 scientists and support professionals in the United States, Europe, and Asia. Dr. LaMattina has received numerous honors and awards, including an Honorary Doctor of Science from the University of New Hampshire. Currently a Senior Partner with PureTech Ventures, he is the author of Drug Truths: Dispelling the Myths About Pharma R\u0026amp;D (Wiley).\u003c\/p\u003e      ","brand":"John L. LaMattina","offers":[{"title":"Default Title","offer_id":46068972814570,"sku":"9781118487471","price":21.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/5301\/6298\/files\/71RxXmpKgCL._SL1500.jpg?v=1781193909","url":"https:\/\/textbookme.store\/products\/devalued-and-distrusted-can-the-pharmaceutical-industry-restore-its-broken-image","provider":"TextbookMe","version":"1.0","type":"link"}